Tuesday, May 20, 2014

Autoresponders

Hello there,  TrudyVan here
Over the next few days I am going to tell you all about Autoresponsers.
They are commonly know by a good couple, (this list surprised me) of names such as:

mailers, e mailers, contact mailers, subscriber mailers, responders, autoresponders, auto mailers, email mailers, bulk mailers, ...

Needless to say they all do almost the same thing and that is respond to any subscriber that fills in his name and email address and clicks the LINK in the confirmation email that goes out,  is to send them a welcoming email that will have your basic information on regarding what they signed up for or thanking them for buying a product or service.

You need a double optin autoresponder to be legal and not have your emails classified as a spam.

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How does an Auto Responder Work
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Hello there,  TrudyVan here

This is how the basic autoresponder process works.

a Subscriber likes your newsletters for example and decides that they would like to receive a regular copy via email.

Your subscriber fills out his or her name and his or her email address in the op-tin box and hits the send button.

Immediately he receives an email back that is personalize to him or to her by name asking him to click the link in the email to confirm that they indeed subscribe to your newsletter.

You subscriber is impressed.

They get an immediate response.

They are referred to, in the email by their name.

They is going to receive your daily/weekly/monthly newsletter or what ever it is that they have signed up for.

You have a happy client in your database.

That is a rough idea on how an auto responder works.

There are also privacy rules that you have to abide to.  I will go into those in future posts.

Keep posted for the next posting on Auto Responders

Kindest
TrudyVan
TrudyVan Marketing in South Africa